Orlando Vacation Homes › Host Hub Blog › Marketing Strategies › Local Attractions and Experiences: How to Market Your Property as a Gateway to Orlando Fun
Tips on Highlighting Nearby Theme Parks and Local Attractions to Attract Visitors
Orlando is renowned for its world-class theme parks and vibrant attractions, making it a top destination for travelers. As a short-term rental host, you can leverage the city’s attractions to enhance your property’s appeal. Here’s how to market your rental as the perfect gateway to Orlando’s fun and excitement.
The Importance of Highlighting Local Attractions
Travelers often choose rental properties based on their proximity to attractions and activities. By highlighting local attractions, you can position your property as the ideal base for exploring Orlando. According to TrendWatching, travelers are increasingly seeking authentic and memorable experiences, making it essential to promote nearby activities and attractions.
Marketing Tips for Showcasing Local Attractions
1. Create a Detailed Area Guide
Provide guests with a comprehensive guide to local attractions, restaurants, and entertainment options. Include information on popular theme parks like Disney World and Universal Studios, as well as lesser-known gems. For a sample area guide, see Viator’s Orlando guide.
2. Highlight Convenience and Accessibility
Emphasize the convenience of your property’s location in relation to major attractions. Mention the distance to theme parks, the availability of public transportation, or any shuttle services you offer. For example, “Our property is just a 10-minute drive from Disney World and Universal Studios, making it easy to enjoy all that Orlando has to offer.”
3. Feature Guest Testimonials
Include reviews or testimonials from previous guests who enjoyed the local attractions. Positive feedback about the proximity and convenience of your property can be a powerful selling point.
4. Promote Special Events and Seasonal Activities
Highlight any special events, festivals, or seasonal activities happening in Orlando during your guests’ stay. Share details about annual events like the Epcot International Food & Wine Festival or Halloween Horror Nights. For an up-to-date events calendar, check out Visit Orlando’s events page.
5. Use Local Partnerships to Your Advantage
Partner with local businesses, such as restaurants or tour operators, to offer special discounts or packages to your guests. This can add extra value to their stay and encourage bookings.
6. Share Local Tips and Insider Information
Provide guests with insider tips on navigating the city and making the most of their visit. Include recommendations for the best times to visit popular attractions, hidden gems, and local favorites.
By effectively marketing your property as a gateway to Orlando’s attractions, you can attract more visitors and enhance their overall experience. Make sure to highlight the unique benefits of your location and provide guests with all the information they need to enjoy a memorable stay.
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Disclaimer: This article is intended for informational purposes only and is not intended to replace the advice of a professional in the subject matter. Always consult your financial, tax, legal or management advisor before making any decisions.